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Ruth
Ko took a position selling advertisements at ORANGE COAST
MAGAZINE, a regional publication. Ruth took on many roles
at the company and eventually became the executive publisher.
However, her career was in jeopardy when the magazine owner
filed for bankruptcy. Determined to survive professionally,
Ruth financed for a year and purchased Orange Coast Magazine
after outbidding other interested buyers in court. Today,
Orange Coast Magazine is standing strong after 30 years in
business and has a circulation of 60,000 readers. |
Alex
Fortunati is a risk-taker. This is exemplified in his migration
from Argentina in 1983. Upon his arrival to America, Alex
possessed a little more than $100 and had no place to sleep.
Astonishingly, he created a career for himself in the next
several years and worked his way to a district manager position
at his firm. He enjoyed the stability but longed for the excitement
and unpredictability of entrepreneurship. So in 1997, he and
his wife started SUPPORT SERVICES OF AMERICA, INC. Currently,
Alex owns and operates a $20 million-dollar company with a
presence in 23 states. |
How
to Start a Business video |
This
is a special episode filled with information to help you start
a business. The hosts also provide a comprehensive list
of resources: financial, research, consulting and more. This
entire program addresses one of the most commonly asked question
by "MAKING IT!" viewers -- "How do I Start A Business?"
Get step-by-step instruction from experts and personal advice
from entrepreneurs on: |
.
The first steps toward creating a new business
. How to write a winning business plan
. Grass roots marketing ideas
.
Where to get the money for a startup
. What does it take to succeed
You'll
live through a business startup with Yvonne Thompson started
PRECISION CAPTIONING after 14 years at the National Captioning
Institute. She immersed herself in research to prepare
for becoming a business owner, and calls the experience
the most rewarding and challenging of her life. With the experiences
fresh in her mind, Yvonne recounts for you the specifics
of establishing her own enterprise including: |
|
|
.
The Preparation
. The Money
. The Risks |
.
The Struggles
. The Rewards
.
The Triumphs |
|
THE
TOTAL PACKAGE |
