FOR IMMEDIATE RELEASE
Contact:  Jocelyn Wang
“Making IT! Minority Success Stories”
Phone: 323-460-5253               
Fax: 323-460-3907
Email: jrwang@tribune.com
Website : www.MakingItTV.com

 

A SPECIAL UNION BETWEEN BANK OF AMERICA, THE #1 BANK FOR SMALL BUSINESS AND ‘MAKING IT!’, CALIFORNIA’S #1 SMALL BUSINESS TV SHOW

Success Stories from the TV show to Inspire Small Business Owners

Los Angeles, CA--- February 2, 2004--- ‘MAKING IT!’, California’s #1 small business TV show, is proud to announce that it is working with Bank of America, the #1 Bank for Small Business, to present a special selection of videotapes of “MAKING IT! Minority Success Stories” to Mariza Martinez, head of the new "El Centro de Recursos para La Comunidad" (the Community Resource Center) in Bell, CA.

Jorge Berumen of Bank of America’s Small Business Consumer Sales Unit approached Nelson Davis Productions to select a number of tapes to be used by visitors at the Community Resource Center. He had originally received a copy of ‘MAKING IT!’ from Laura Dang, Senior Vice President of California Business Banking, and thought that ‘MAKING IT!’ would be useful and inspiring to current and aspiring business owners. The library includes episodes such as “How to Start a Business,” “How to Survive a Downturn,” and “Billion Dollar Dreams.”

The visitors to the center will have access to the special MAKING IT! videotape library to learn about other entrepreneur’s success stories and how they might follow a similar path. The Community Resource Center seeks to provide customers advice and information to achieve their goals, such as buying a first home, starting a business or saving for their children's education. It offers professional experts, community classes, an Internet guide and other resources.

The Grand Opening Celebration of "El Centro de Recursos para La Comunidad" will be held on Saturday, February 7, 2004 from 2:30-5:00 pm. This event will feature a ribbon cutting, tours of the Community Resource Center, presentations by local community leaders, and entertainment for the whole family. The Bell Banking Center is located at 6312 Atlantic Avenue, Bell, CA 90201.

“The entrepreneurial spirit is fundamental to the American way of life and California is rapidly becoming the head office for small business development in the nation. It is nice to see Bank of America recognize that,” says Nelson Davis, creator and Executive Producer of MAKING IT!

MAKING IT! co-hosted by Larry McCormick and Lynette Romero, has been carried on KTLA, Channel 5 for 14 consecutive years, having profiled over 800 entrepreneurs. With over 30 awards, the show is the nation’s most lauded weekly broadcast featuring multicultural stories of small business development and accomplishments.

MAKING IT! is the west coast’s only four-time Emmy award-winning weekly television show devoted to minority and small businesses in California. MAKING IT! sponsors include Boeing, the California Lottery, Hilton Hotels, Honda, Sempra Energy, and Southern California Edison. Produced in association with KTLA-TV by Nelson Davis Television Productions, a minority-owned company, MAKING IT! is broadcast on KTLA in Los Angeles, KKPX in San Francisco, KSWB in San Diego and KSPX in Sacramento as well as being seen in several markets outside California.

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